December 19, 2022
How would you describe your program’s client experience? Is it positive or negative? What improvements can you implement to improve their overall experience? If you want to increase the chances of success for your clients and your services/program, then you should focus on providing a great client experience. Nonprofit organizations must understand what drives customer […]
What kind of questions should you ask yourself when building your client journey map? The client journey map (CJM), or client experience path (CEP), is a visual representation of a client’s path through your nonprofit program, i.e., recruitment, engagement, enrollment, onboarding, service delivery, and close out. It helps programs better understand their clients and identify […]
December 6, 2022
October 14, 2022
Executives across industries recognize the importance of developing a clear customer strategy that coordinates all aspects of the organization. Yet many don’t know where to start. In the article, “Your company’s customer strategy: A path to delivering distinctive value and experience,” Strategy& (PwC) examines the challenges that organizations continue to face, especially considering the accelerating […]